Private Inventory

A different door into
the Phoenix luxury market.

Roughly a third of $10M+ trades close off-market in the Valley. Subscribe to the private side of Yong’s pipeline.

How it works

The MLS shows what’s available. The market shows what’s actually trading.

Across the Valley’s top tier, sellers increasingly skip the public listing entirely. Membership transfers, architectural commissions, and long-tenure family estates change hands by introduction. The buyer pool that sees these transactions is the buyer pool that gets in the room.

Yong’s practice runs a quiet registry of these introductions — pocket-listed homes the Russ Lyon Sotheby’s International Realty network is aware of, club memberships changing hands at close, and estates being considered for private trade. The list is shared by phone and email; never posted, never bulk-mailed.

Request a conversation below. We’ll talk through what you’re looking for, and you’ll start receiving introductions that fit.

01

Private by default

Introductions are made personally. No public posting, no bulk distribution lists, no shared subscriber rosters.

02

Fit-first

You’ll only hear from us when a property matches the budget, timing, and communities you’ve indicated.

03

Two-way

If you have a specific address or membership you’d value an introduction to, we’ll explore whether one can be made.

04

Reversible

Unsubscribe anytime by replying to any message — or just stop responding. Either is honored.

Budget range
Timeline
Target communities (optional)

Off-market introductions are made personally; we don’t add visitors to bulk mailings or distribution lists. Inquiries are typically answered within 24 hours.

Or email yong.choi@russlyon.com directly.